Archive for October, 2007
RFP - Random Friday Post
This has got to be one of the worst pieces of direct mail I have ever received. I know what they were going for, but the execution was pathetic. I blurred the names to protect the innocent guilty.
Pick a good message and use complete grammatically correct sentences.
If you have crappy handwriting, have someone else write [...]
A Lesson in Pricing - Courtesy of My Dogs’ Vet
Earlier this week we had to take our dog, Milo, into the vet to have his teeth cleaned. We’ve owned him for 2 years and haven’t had him in for that work since we got him - we knew it was time.
So I dropped the eager little guy off in the morning and got [...]
Beginning of the End for the Blogosphere?
Two items really caught my eye this morning in my daily RSS feeds and I thought I would share them with you.
I love getting things from Marketing Profs. Of all my feeds I read more items from theirs than any others I receive. Today the one that really caught my attention talks about the frequency [...]
The Power Behind Word of Mouth Marketing
Word of Mouth Works Worldwide
eMarketer
OCTOBER 9, 2007
The unbiased opinion is trusted around the globe.
There are more marketing channels aimed at consumers than ever. Yet more than three-quarters of consumers surveyed worldwide find that consumer opinions are the most effective form of advertising, according to a Nielsen study.
Nielsen surveyed Internet users in 47 markets in Europe, [...]
RFP - Random Friday Post
I found this one on BoingBoing and just couldn’t resist passing it on. I thought it was a practical joke or some gadgety thing produced by a geek with too much time on his hands.
Nope.
It’s made by Stanley tools… seriously.
Calculator watch with telescoping tape-measure
Have a great weekend!
