Reno SEO, Web Design & Internet Marketing

Wishing you the very best in this season of joy, Merry Christmas and Happy Holidays from Westward Strategy & Design Group.

We talked about it back in July (with a bit more of a green tint), but the discussion of how beneficial all forms of online marketing can be in an economic downturn has definitely raised its head again. Rand at SEOMoz.org touches on search engine optimization in a downturn in his post today and the [...]

Google, amid much fanfare and crazed celebration, recently introduced a starter guide on search engine optimization (SEO) to the webmaster community.  The PDF document is aimed at users less familiar with standard SEO techniques and those that “wish to improve their sites’ interaction with both users and search engines.” Titles Hello my name is Fred [...]

With the holiday season fully upon us many businesses are seeking ways to stretch their marketing dollars to the absolute limit and maximize their return. While many choose to use direct mail campaigns, one of the most cost effective ways to promote your goods or services is through email marketing campaigns. Here are a few [...]

Mark all of these as “Must Read”. Why Reputable SEO Firms Don’t Promise Guaranteed Search Engine Rankings Time to be creative — and cost-efficient — in marketing Top 7 Reasons Why It’s Better to Hire a Freelance Designer or Small Design Firm Than a Large Design Company Do We Need Another Web Browser? Traffic trends [...]

If you were looking for more reasons to hire a search engine optimization firm maybe this article and the data from the Pew Internet & American Life Project will give you all the reasons you need. Pew found that the use of search engines, both the large generic kind and the small site specific kind, [...]

I came across this article over the weekend, which propelled me to take a look at the Opera Web Standards Curriculum. I have not delved into it too deep yet, but on the surface it seems to be a fantastic resource for anyone looking to push themselves and their web design coding practices forward. I [...]

It’s been one month since I originally wrote about our client, Creating Effective Organization, and how their new website received top ten rankings in under 2 weeks. I thought I would revisit the subject and check their rankings a month later. Not much has changed in the past month. The title tags and the descriptions [...]

Webmasters and site owners everywhere are looking for the holy grail of search engine optimization. They’re looking for that one thing they can do to get top rankings in the search engines. They want SEO to be easy. They don’t want to invest in time-consuming link building, article marketing, social media marketing, or website usability [...]

Everyone wants to go green. It’s become hip to be environmentally conscience. At the same time we’ve hit very uncertain economic times. Every day we read headlines on record setting gas prices and more housing foreclosures. With things looking so uncertain many businesses are searching for ways to utilize their greenbacks more effectively, but also [...]