Tips and Tricks
RFP - Random Friday Post
Whenever you are going to be communicating with a mass of people, no matter the medium you plan to use, make sure you have at least one other person proofread your copy. All of your copy, even the subject line.
This email would have made a much larger impact and probably sold more tickets for the [...]
SEO Do’s and Don’ts: Link Building
This is part one of a Do’s and Don’ts series I hope will help dispel some of the misinformation clients and prospects have stated to us lately about SEO.
I can understand how the average business owner or webmaster can become confused by all information, often conflicting information, that is out there on the net regarding [...]
Forget Web 2.0, Let’s Talk About Integrated Marketing
I hate the term “Web 2.0″ or “Web two dot ooh” as I recently heard someone say. It was born from marketers needing a way to classify those sites that didn’t fit anywhere else or that used certain technologies that were not prevalent at that time. Now that term is the bane of my existence. [...]
We Have PageRank and We Don’t Care!
I find it slightly amusing and a little interesting that in the midst of this Google PageRank debacle we received out first boost in PageRank. We’re now a PR3!
The best part is, we don’t care!
I’ve been telling clients for years that PageRank doesn’t matter. Let me repeat that, PageRank does not matter. Got it? [...]
