Reno SEO, Web Design & Internet Marketing

I hate the term “Web 2.0″ or “Web two dot ooh” as I recently heard someone say. It was born from marketers needing a way to classify those sites that didn’t fit anywhere else or that used certain technologies that were not prevalent at that time. Now that term is the bane of my existence. [...]

I find it slightly amusing and a little interesting that in the midst of this Google PageRank debacle we received out first boost in PageRank. We’re now a PR3! The best part is, we don’t care! I’ve been telling clients for years that PageRank doesn’t matter. Let me repeat that, PageRank does not matter. Got [...]

We spend a lot of time online, after all it is our job. We’ve seen hundreds if not thousands of business web sites ranging from the mom and pop sandwich shop down the street to established medium sized businesses. It always amazes us the number of companies that simply have a web presence, a mentality [...]

I’ve read a lot of information on the benefits and the traffic one can receive from StumbleUpon. We’ve even spent a lot of time working our clients’ sites into mix to see if they get any benefits from it. None of them have… until now. We’ve been stumbled and you can see what it did [...]

It’s hard to believe, but the holidays are already peering at us from around the corner. If you’re like me, you are looking forward to the cornucopia of food that will be paraded about in the next few months. This year I’m trying to be proactive and actually get in shape a little bit before [...]

We often don’t realize it, but negative words have a strong impact on the way we process communications and store information. Some of this information may be elementary, but it is so often overlooked in marketing I feel I have to write on it. The most abused negative word in marketing and advertising is “Don’t”. [...]

Does a website created by in house IT or “graphics” people save money or cost money? Using your in-house people to create your corporate website could save a couple thousand dollars. It can also cost you tens of thousands of dollars in lost sales. Many CEOs think that the worst thing about having their website [...]

I attended a web seminar earlier this week where the presenter actually used the image below in a slide. I don’t even remember what he was trying to illustrate and quite honestly I ducked out of the webinar early because, well, it was bad. I mean bbaaaaddd. I think it may have been to illustrate [...]

We had a client approach us recently who was very interested in natural search optimization and search engine marketing. They are a mid-level marketing manager who recognizes the benefits and advantages of implementing an SEO strategy. However, they also recognize their own limitations in knowledge and time. Knowing they couldn’t effectively manage this internally, they [...]

This is a bit of a soapbox rant aimed at other designers and developers, but one the general audience of our readers should enjoy as well. Ok, maybe that’s a little harsh, but tables for layout is stupid. It’s hard to believe four years after that little diddy was published this conversation would still be [...]