Reno SEO, Web Design & Internet Marketing

Small businesses and non-profits are beginning to realize that they don’t necessarily need a custom built CMS system to run their website. Why not use a state-of-the-art publishing platform that focuses on aesthetics, web standards and usability – and not to mention… it’s FREE?
Blog or use it as a Content Management System, WordPress is the [...]

Creating a print stylesheet from scratch can be a time consuming matter and is more often than not overlooked when nearing the end of a web design or development project. One of the quickest and easiest ways to deploy a print stylesheet is to use the Hartija CSS Print Framework.
This is not an end solution [...]

Ever need to quickly create a tab for a navigation element? With the Tab Generator it is quick and easy to generate any kind of tab you can imagine. Download it as a png and import into your design. As it says on the website – Tabs have never been easier!
See you next week for [...]

We’ve seen our fair share of RFPs (Request For Proposal) and it seems as if all of them miss one or more important elements. Elements that we, the web design service provider, need to know in order to respond. So I have included our recommendations for writing a website design (or redesign) RFP. We hope [...]

How do you convert a business prospect into a believer that what you are selling holds the true value regardless of what your competitors are selling? It boils down to testimonials and references.
True Website and Marketing Testimonials, References and ‘Real’ Outcomes Matter Most
Testimonials are and should be considered true marketing if they are written honestly, [...]

It is something we get asked all the time and it is akin to asking “How much does a house cost?”. Sure there are ways to determine some kind of median price point, but just like with a house the number of variables that affect the price are almost infinite. You need to ask yourself [...]

Westward Strategy is proud to announce a recently launched robust eCommerce web solution for a Las Vegas Client: Furniture Etc USA (www.furnitureetcusa.com). Westward Strategy provided an affordable ecommerce solution that used low cost and efficient entry level interns to help facilitate the loading of the website. This in turn kept overall cost down for the [...]

I couldn’t pass this one up! Enjoy and have a great weekend!

You can advertise in many ways, from web based to print to word of mouth, but how do you actually get customers and build a clientele? How are your marketing strategies working for you? Do you constantly have to followup to get clients?
Here are just some ways that Westward Strategy Builds Client Trust
1: Testimonials
Westward [...]

It’s not too often I run across a whitepaper on the internet that is so thorough and helpful for clearly identifying the answers to the same old question we run across day in and day out “Does My Small Business Need a Website” and “What’s in it For Me?”
Here’s a quick excerpt along with [...]