Once in a while an SEO tool comes along that becomes absolutely invaluable and so priceless that you ask yourself how you ever survived without it. One of those SEO tools that occupies a primary spot in my SEO tool belt is the SEO Blogger Plugin from Wordtracker. SEO Blogger allows you to do keyword [...]
Many designers, developers, content managers and webmasters forget to utilize text or body copy for navigation and internal linking structure. Part of a strong optimization process involves capitalizing on your content for in-content or contextual links which link to pages deep within you site. Use good anchor text that relates to the page you are [...]
Do not allow your administration page to get indexed by the search engines With this one simple line added to your robots.txt file you can avoid having your content management system (CMS) administration or login page indexed by the search engines. Disallow: /admin/ Note: change “admin” to whatever directory or page has your CMS login [...]
We’ve seen our fair share of RFPs (Request For Proposal) and it seems as if all of them miss one or more important elements. Elements that we, the web design service provider, need to know in order to respond. So I have included our recommendations for writing a website design (or redesign) RFP. We hope [...]
Daily Sparks Tribune Business – May 21, 2009 By Jessica Garcia Most Web users tend to ignore flashing display ads or the text ads on Google surrounding their desired search results. But to Chris Gandolfo of Sparks-based Westward Strategy and Design Group, those blurbs hold a key to determining how well a company’s Web marketing [...]
To compliment our “10 Questions You Should Ask a Prospective Web Design Company” we have put together this list of 10 questions you should ask any SEO company you may be interviewing. Not only will these questions give you a better understanding of who you are interviewing, but they should also raise any red flags [...]
We talked about it back in July (with a bit more of a green tint), but the discussion of how beneficial all forms of online marketing can be in an economic downturn has definitely raised its head again. Rand at SEOMoz.org touches on search engine optimization in a downturn in his post today and the [...]
Google, amid much fanfare and crazed celebration, recently introduced a starter guide on search engine optimization (SEO) to the webmaster community. The PDF document is aimed at users less familiar with standard SEO techniques and those that “wish to improve their sites’ interaction with both users and search engines.” Titles Hello my name is Fred [...]
