WordPress Recommended for Small Businesses and Non-Profits

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  • March 9, 2010

Small businesses and non-profits are beginning to realize that they don’t necessarily need a custom built CMS system to run their website. Why not use a state-of-the-art publishing platform that focuses on aesthetics, web standards and usability – and not to mentionit’s FREE?

Blog or use it as a Content Management System, WordPress is the next best cost effective web solution.

No need to purchase additional software, your site is accessible wherever there’s internet connectivity and most importantly, you own it. No monthly leasing payments.

There are also hundreds of Free and inexpensive WordPress Themes available to choose from that represent several business styles such as: Magazine Editorial, Corporate, and Creative, Retail, Technology, Nonprofit, entertainment and more. You can make simple changes to represent your brand and brand messaging without having a fully custom built website. Example: http://themeforest.net/category/wordpress/

The WordPress administrative area is easy to use to make updates to both your posts and pages. Posts are listed in reverse chronological order and are also displayed in RSS feeds. Pages are static and not listed by date.  Your navigation is typically referencing a static page; whereas your posts reference the latest information sorted by date.

WordPress also keeps costs of having a dynamic website minimal because of the long lists of plugins that are available to customize your needs. There are ecommerce plugins, fundraising plugins, social media plugins, All-in-One SEO plugins, sitemap plugins, gallery plugins, calendar plugins, event plugins and more.  Example: http://wordpress.org/extend/plugins/browse/popular/.

Take a look at WordPress as a solution for your business or non-profit. View their Showcase and the many businesses and non-profits that are currently using WordPress as their choice for a publishing platform.

Non-profit Examples

You can download WordPress for free http://wordpress.org/download/.

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If you would like to learn more about WordPress as a solution for your Reno Business or Reno Non-profit, please give Westward Strategy a call at (775) 626-8330.